lead logically to clearly stated marketing objectives? Are objectives based on sales, profits, or customers? Are the organization’s marketing objectives stated in hierarchical order? Are they specific so that progress toward achievement can be measured? Are the objectives reasonable
Marketing Strategy – Horse MEAT
lead logically to clearly stated marketing objectives? Are objectives based on sales, profits, or customers? Are the organization’s marketing objectives stated in hierarchical order? Are they specific so that progress toward achievement can be measured? Are the objectives reasonable