745 DB 4

[ad_1] For this discussion, you will research peer-reviewed journal articles on one of the 4Ps – Promotion. Keyword search terms might include the following:  Personal selling, advertising, public relations, and sales promotion (contests, coupons, and more…). Once you have selected your

745 db 3

[ad_1] For this module’s discussion, you will select peer-review journal articles on one of the 4Ps – Place. Keyword search terms might include one of the following:  marketing channel strategy, distribution, retailers, internet, or supply chain. Once you have selected your

CS 1

[ad_1] Read the Sport Obermeyer Case Study in the Simchi-Levi et al. text. Submit a response to each of the end-of-case discussion questions. Each question must be answered thoroughly, and responses must be supported by the concepts introduced in the

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