Personal Brand Social Site Post Assignment
After viewing the attached video, use the questions that are offered to develop your personal brand. Your assignment is to then use a social media platform (LinkedIn or Instagram) to post content that will showcase that personal brand as you have defined it. Remember, this assignment is for professional purposes and your content should be for an employer to see. For your reference, you may view either of my social media profiles to see how I use them for professional purposes (LinkedIn (Calvin T. Williams Jr (Links to an external site.)) or Instagram (@thesportsprof (Links to an external site.)). Specifics for how you will be graded are included in the attached rubric.
After you have developed your post add a tag or take a screenshot so that I see your post. If you need to create a new profile that is used for professional content only that is acceptable.
ATTACHED VIDEO: https://www.youtube.com/watch?v=H87gOOVIVTM
Rubric
Personal Brand Social Site Post Assignment
| Personal Brand Social Site Post Assignment | |||||||
| Criteria | Ratings | Pts | |||||
| This criterion is linked to a Learning OutcomeStep 4- Tell Your Story Creativity to the social media post that communicates to an audience the value that the individual brings to the industry. |
|
4 pts | |||||
| This criterion is linked to a Learning OutcomeStep 5-Promote Yourself Social media post that addresses steps 1-4 (screenshot or tag of instructor) |
|
2 pts | |||||
| This criterion is linked to a Learning OutcomeSubmission of Assignment by due date |
|
2 pts | |||||
| This criterion is linked to a Learning OutcomeStep 3- Identify an Audience Companies, individuals, etc. you wish to connect. Using a creative approach in the post the student addresses a specific audience. |
|
4 pts | |||||
| This criterion is linked to a Learning OutcomeStep 2- What do you really want The post has content/message that creatively distinguishes what the student wants in a career. |
|
4 pts | |||||
| This criterion is linked to a Learning OutcomeStep 1- Qualities that describe you The post showcases 1-2 (of 5) qualities that describe that student and their professional capabilities. |
|
4 pts | |||||
| Total Points: 20 | |||||||
