Crisis Management Plan
Company: Royal Caribbean Cruises
Include a proposal page:
Instructions:
- Introduction – should contain a clear purpose statement
- Background
- Opportunity to be addressed (or issue to be researched)
- Objective
- Proposed research methods and design
- Anticipated analysis
Crisis Management Plan Instructions:
Minimum 40 pages long
This is a professional report-style project. The format is similar to the format typically employed in communications campaigns, white papers, or other professional planning reports. The following outline represents the major components of the project type. Use APA style.
Must include:
Title page
Table of contents
Executive summary
Introduction
Problem statement
Situation analysis (secondary research)
Weakness (problem) and Opportunities (SWOT)
Primary research
Findings
Recommendations (objectives, strategies and tactics)
Limitations
Bibliography
Appendix
Student bio (I can do myself)
Final defense signature page (I will do that myself)
