Question 1: A specialty chemical company is considering expanding its operations into Brazil, where five companies dominate the consumption of specialty chemicals. What sort of distribution network should this company use?
Question 2: What types of distribution networks are typically best suited for commodity items? Why? What type of network is best suited to highly differentiated products? Why?
Question 3: Amazon sells books, music, electronics, software, toys, and home improvement products online. In which product category does going online offer the greatest advantage compared to a retail store chain? In which product category does the online channel offer the smallest advantage (or a potential cost disadvantage) compared with a retail store chain? Why?.
