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The first assignment paper has you researching and applying your reading this week to a Company that symbolizes the entrepreneurial spirit. So, you will be researching “TOMS® Shoes” and the Founder/Chief Shoe Giver, Blake Micoskie, in responding to the assignment questions that follow. TOMS® Shoes, as an online seller of shoes, has a unique marketing philosophy that is based on a considerable level of corporate responsibility and philanthropy. Their shoes are primarily sold online and for every pair of shoes a person buys, a pair of shoes is provided to a child in a developing country. As a starting point for your research, you might want to visit their website at http://www.toms.com/
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starting a business